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China e-commerce figures: more shoppers, more money

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Over 25% of Chinese Internet users shop online

According to the white paper on the Internet released by China's government (see our previous post China's Internet censorship will continue), Chinese online shopping population hit 100 million in 2009.

As the whole Chinese Internet population was estimated at 384 million people at the end of 2009, it means that more than one-quarter of people connected to the web actually shop online.


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